
Project Description: Dallas Zoo Lights
Bringing storybook creatures to life this holiday season.
OOH



PAID SOCIAL



ORGANIC SOCIAL
IG STORIES
To get kids excited for Dallas Zoo Lights, we hosted a “Choose Your Own Adventure”
bedtime story series the week leading up to opening night.
IG STORIES
To get kids excited for Dallas Zoo Lights, we hosted a “Choose Your Own Adventure”
bedtime story series the week leading up to opening night.

SOCIAL STICKERS


*BONUS*
I modeled for our campaign! ~Peep me in the white pom-pom hat.~
